1. Welcome


One vital step towards a fair, green and healthy world is eating less meat and more food that’s better for us and the planet. 

Eating Better is a new alliance to help create an eating better food revolution. Find out more...

2. Fair


Eating Better is a fairer way to feed the world, better for animal welfare and can be better for farmers’ livelihoods too.

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3. Green


Eating Better is good for the planet. It’s less wasteful, better for wildlife and can help reduce our impact on the climate and the environment. 

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4. Healthy


Eating Better is good for our health. Eating less meat and more foods that are better for us could help us live longer, happier, healthier lives.

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Hubbub challenges men on meat. Will you join?

Eating Better alliance partner Hubbub is launching a series of targeted campaigns to support a mainstream audience to eat more plant-based protein. In this blog Hubbub, Creative Partner – Tessa Tricks explains why this campaign is so important.

We are recruiting!

We are seeking a motivated Executive Director with experience of achieving change to lead the Eating Better alliance into its next stage of development.

DEFRA consults on post-Brexit agriculture

Defra logo

The Department of Environment, Food and Rural Affairs (DEFRA) has published its strategy on the future of farming, but we think it falls short on the urgent need to shift our food culture towards healthy and sustainable eating. They have launched a ten-week consultation - have your say.

Eating Better on Twitter

We are seeking a motivated Executive Director with experience of achieving change to lead the Eating Better allianc… https://t.co/46VyaaLIPC
RT @euobs: [Opinion] 'Denial' - is meat the new climate change? asks @lessmeatEU https://t.co/KiPAbmNhUp
Are you looking for delicious sustainable recipe ideas. Why not check out One Planet Plate by @FoodMadeGoodhttps://t.co/o04Go6d6xA
Plant based diet could save £7.5 billion shows research from Ghent University. https://t.co/72s29lQgvs… https://t.co/zywbbQhTg5
Could you be our new Executive Director? A fantastic opportunity to lead the @Eating_Better alliance into its next… https://t.co/ZURqDk3dwm

Supporting organisations & Partner Networks

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