1. Welcome


One vital step towards a fair, green and healthy world is eating less meat and more food that’s better for us and the planet. 

Eating Better is a new alliance to help create an eating better food revolution. Find out more...

2. Fair


Eating Better is a fairer way to feed the world, better for animal welfare and can be better for farmers’ livelihoods too.

Find out more...

3. Green


Eating Better is good for the planet. It’s less wasteful, better for wildlife and can help reduce our impact on the climate and the environment. 

Find out more...

4. Healthy


Eating Better is good for our health. Eating less meat and more foods that are better for us could help us live longer, happier, healthier lives.

Find out more...


Eating less meat and dairy is an easy way to reduce your climate change impact

Yesterday, we received the most extensive warning yet on the risks of rising global temperatures. But, there are steps we can take to reduce our contribution, and eating less meat and dairy is the cheapest and easiest way to play our part.

Why less and better meat and dairy is better for nature

Following the publication of Eating Better’s ‘Principles of Eating Meat and Dairy More Sustainably: The Less and Better Approach,’ and the VLOG on the same subject. We asked Harry Greenfield to set out RSPB's stance on how a ‘less and better’ approach to meat and dairy consumption impacts on nature. This is what he had to say.

How to start eating 'less but better' meat and dairy

Are you asking the right questions when shopping? What do the labels on meat really mean? What does organic farming look like in practice? How do we buy 'less and better' meat? Discover more about these meaty issues in our latest video.

A meaty challenge

In this article we catch up with Trewin Restorick from Eating Better alliance partner Hubbub. We wanted to find out the impact of ‘Meat Your Match,’ which was launched in March 2018, it challenged a group of men to halve the amount of meat in their diets by exploring more plant-based protein sources. 

Ready Meals – ready in minutes, but not ready for the future

We Brits love convenience and nothing is more convenient than a ready meal. Our latest survey of ready meals in the top UK supermarkets shows that they aren’t serving the demand for healthier plant-based options, and the meat used as an ingredient in ready meals is falling short on animal welfare and provenance.

Eating Better on Twitter

RT @EPHA_EU: On #WorldFoodDay we need to discuss the contribution #agriculture policy can make to healthy & sustainable diets. #FutureofFoo
RT @ChangingMarkets: #animalagriculture is a key driver of #AMR. #Superbugs could kill 10 million people/year by 2050, reducing GDP by up t…
How will California’s climate ambitions reshape food and agriculture? ‘What makes agriculture so important to clima… https://t.co/sZmxpUhOnD
Make sure you get your Eating Better news fix. All the latest #lessandbetter articles, interviews, research and rec… https://t.co/m4ifPNej75
@RosewoodFarms @awright4645 @hayandhazel @farmisonUK We are supportive of ‘better’ meat, as we have continually com… https://t.co/w52XqBhF85

Supporting organisations & Partner Networks

move logos left
move logos right