The youth-led food campaigning charity, Bite Back has joined Eating Better. Founded by Jamie Oliver, the charity puts young people at the heart of changing our food systems. With its Youth Board of passionate teenage activists from across the UK, the charity works to promote healthy and sustainable eating by engaging with food business and government. Like Eating Better, Bite Back’s approach is about movement building, particularly on issues such as school food standards and transparency from food business on what they’re selling.
On becoming an Eating Better member National Youth Board member Barakat Omomayowa said:
"As young campaigners, we're committed to fixing a broken food system and making sure that all young people have access to healthy, nutritious food - no matter where they live. Just like we deserve to know the truth about health claims on the products that are marketed to us, we want to understand how our food is produced and the impact it has on the planet. I'm excited to explore how changes to the food system could mean a healthier generation, and a healthier planet."
Welcoming Bite Back to the alliance, Eating Better’s executive director Simon Billing said:
“We’re delighted to have Bite Back on board, bringing their dynamic and creative youth campaigning into the alliance. It’s crucial that our young people play a part in securing a sustainable food environment that’s fit for the future. Our Better by Half roadmap calls for better school food standards and for food education to be embedded in the curriculum, which are key campaigning areas for Bite Back, too. As they focus more on the health and environmental impacts of our food systems, we look forward to working with them to help shape their campaigning.”